The UK’s creative arts and entertainment sector is experiencing a significant downturn, shrinking by 15% in the latter half of 2024, a stark contrast to the overall UK GDP contraction of just 0.1% during the same period. This decline translates to an average monthly reduction of 3.7% for the sector, peaking at a 4.6% drop in October. This alarming trend has prompted concerns from industry representatives, including Equity, the performers’ union, who urge the government to investigate the causes and implement measures to reverse this decline. Equity’s General Secretary, Paul W. Fleming, emphasized the need for urgent government action, advocating for a roadmap to increase arts investment to the European average of 0.5% of GDP. He highlighted the potential for significant economic benefits from investing in arts jobs and infrastructure, specifically mentioning the contribution of UK film, TV, live performances, and productions to the national economy.
The downturn in the UK’s arts and entertainment sector coincides with a change in government, with the Labour Party taking over from the Conservatives in July 2024. While the causal link between the change in government and the sector’s decline hasn’t been definitively established, the timing has raised questions about potential policy impacts. Equity has noted varying approaches to arts funding across the UK’s four nations, welcoming the Scottish government’s budget investment while expressing concern over funding cuts in Wales. They also underscore the economic multiplier effect of arts investment, citing Arts Council England research showing that each £1 invested in arts and culture generates an additional £1.23 in the wider economy.
Equity’s argument for increased arts funding is further bolstered by citing successful large-scale entertainment events like Taylor Swift’s Eras Tour and the ABBA Voyage virtual show, which generated substantial economic value for the UK. These examples highlight the potential for the entertainment sector to drive economic growth and contribute significantly to the national GDP. The current decline, therefore, represents a significant missed opportunity for economic expansion and job creation. This underlines the urgency for government intervention and strategic investment to revitalize the sector and harness its economic potential.
Comparing the UK’s situation to the broader European context presents challenges due to differences in data collection and reporting methodologies. While the UK’s Office of National Statistics (ONS) provides GDP contributions for specific sectors, Eurostat, the EU’s statistical office, focuses on broader cultural employment figures and value added by cultural enterprises. Eurostat data reveals an increase in cultural employment across the EU in 2023, accounting for 3.8% of total employment. While direct GDP comparisons are difficult, the EU data suggests a more stable and even growing cultural sector compared to the UK’s declining trend. This difference in performance further emphasizes the need for the UK government to address the challenges facing its creative industries.
The available Eurostat data from 2021 reveals that cultural enterprises generated €183 billion in value added to the EU economy, contributing 1.9% to the non-financial business economy. This data, though not directly comparable to the UK’s ONS figures, still provides a valuable benchmark for assessing the relative performance of the UK’s cultural sector. The contrast between the EU’s figures and the declining trend in the UK reinforces the argument for greater investment and support for the UK’s creative industries. Further investigation is needed to understand the specific factors contributing to the UK’s underperformance compared to its European counterparts.
While the EU as a whole has demonstrated a stronger performance in the cultural sector, recent budget trends in several member states mirror the UK’s concerning decline. Significant budget cuts in Berlin and France, as well as reductions in the Netherlands, point to a broader trend of reduced public investment in culture across Europe. This shared challenge highlights the need for a pan-European dialogue on the importance of cultural investment and the development of strategies to ensure the sustainability and growth of the creative sector. The UK’s situation, while alarming, is not unique, and learning from the experiences of other European nations could be valuable in developing effective solutions.