The practice of celebrity ghostwriting, where professional writers craft books attributed to famous figures, has become increasingly prevalent in the publishing industry. This phenomenon, exemplified by the release of Millie Bobby Brown’s “Nineteen Steps,” a historical fiction novel ostensibly tied to her grandmother’s experience but actually penned by Kathleen McGurl, has reignited the debate surrounding authorship transparency and the ethical implications of ghostwriting. While the celebrity’s name serves as a marketing tool, propelling the book to bestseller lists and potentially leading to lucrative adaptations like the planned film version of “Nineteen Steps,” the actual writer often remains hidden in the shadows. This raises questions about the value placed on writing craft versus celebrity branding, particularly when the celebrity’s contribution is primarily name recognition.
The case of “Nineteen Steps” highlights a broader trend in publishing, where individuals with established careers in fields like acting, music, or social media leverage their fame to enter the literary world. Prince Harry’s bestselling autobiography, “Spare,” is another prominent example of a celebrity book penned by a ghostwriter. The reliance on experienced writers stems from the demanding nature of crafting compelling narratives, a skill that celebrities often lack. Publishers find it more efficient and commercially viable to employ professional authors who can deliver publishable manuscripts within tight deadlines, ensuring a smoother path to literary success for their celebrity clients. This practice raises concerns about the dilution of literary merit and the potential displacement of aspiring authors who may lack the same access to publishing opportunities.
The Society of Authors (SoA), a trade union representing writers in the UK, has called for greater recognition of ghostwriters’ contributions. Acknowledging the potential benefits of celebrity-endorsed books, particularly in encouraging children to read, the SoA emphasizes the importance of transparency and celebrating the craft of writing. They argue that acknowledging the actual authors behind these books will not only give credit where it is due but also foster a deeper appreciation for the writing process and encourage wider readership. By highlighting the collaborative nature of these literary endeavors, the SoA aims to empower readers to make informed choices and recognize the skilled professionals who contribute to the creation of these works.
The SoA’s call for transparency aligns with concerns about the impact of artificial intelligence on the literary landscape. As AI-generated content becomes more sophisticated, there is a risk that human creativity and craftsmanship will be overshadowed. By recognizing the individuals who bring stories to life, whether they are celebrities or ghostwriters, the SoA seeks to preserve the value of human authorship in a world increasingly influenced by automated content creation. The SoA champions the idea that a book is more than just a marketable product; it is a testament to creative skill and dedication, and the individuals who contribute to its creation deserve recognition for their efforts.
The SoA emphasizes the importance of proper attribution, suggesting that including the ghostwriter’s name on the title page or in bestseller lists, along with a fair share of royalties and advance payments, is a crucial step towards equitable recognition. This approach would not only provide financial incentives for ghostwriters but also offer readers a clearer understanding of the collaborative nature of celebrity books. The SoA believes that transparency in authorship will ultimately benefit the entire literary ecosystem, fostering a deeper appreciation for the craft of writing and encouraging wider readership.
Furthermore, prominent figures within the literary world have echoed the SoA’s sentiments. Mark McCrum, co-author of Robbie Williams’ memoir, advocates for clear attribution and equitable compensation for ghostwriters, emphasizing that this not only recognizes their contributions but also incentivizes high-quality work. Vanessa Fox O’Loughlin, chair of the SoA, highlighted a positive example where rugby player Johnny Sexton publicly acknowledged his ghostwriter at an awards ceremony, demonstrating a commendable level of respect and transparency. These examples underscore a growing awareness within the publishing industry of the need to acknowledge and value the contributions of ghostwriters, moving beyond the prevailing practice of concealing their involvement and towards a more equitable and transparent model of authorship.